ArchPoint’s strength is in its people. Our clients turn to us because each ArchPoint partner has a strong history of delivering results and leading organizations before entering consulting. Our seasoned partners each have more than 20 years experience in leadership positions at Fortune 100 companies learning and excelling in their disciplines. That means we know the difference between ideas that can be executed and those that can’t. We rely on this experience to serve clients’ pressing needs, where they occur, around the world.
“We’ve walked in your shoes and struggled with the very challenges of leadership that you face every day – that is what makes us different.” Jesse Edelman, CHIEF OPERATING OFFICER
Richard Spoon, Chief Executive Officer
Richard is a founding member of ArchPoint Consulting and brings over 21 years of business leadership and consulting experience. As a previous Vice President and as a consultant, Richard has been leading large organization change efforts all his professional life. Prior to founding ArchPoint, he spent over 17 years at Campbell Soup and Procter & Gamble leading the organizations in Sales, Marketing and Service. Most recently, Richard was the Managing Partner for the Organization Design and Change practice at The Partnering Group, a CPG boutique consulting firm. Richard received his MBA from the Kellogg School of Management at Northwestern University and a BBA from Texas State University. richard.spoon@archpointconsulting.com
Jesse Edelman, Chief Operating Officer
Jesse is a founding member of ArchPoint who began his career with Procter & Gamble in IT, Sales Analytics and Category Management. Following P&G, Jesse had a variety of experiences ranging from Luke Soules/Acosta (Food Broker) to Webvan (e-tailer) to Heinz (Safeway Team Leader), to Senior Vice President of Sales for Jarden Home Brands, and finally as a Partner with The Partnering Group in the Sales and Marketing practice. He is a strong customer advocate to his clients helping them rethink their approach to service, markets, and business segments. Jesse received his Bachelor of Science from Rensselaer Polytechnic Institute. jesse.edelman@archpointconsulting.com
Stephen Peele, Managing Partner
Stephen is a founding member of ArchPoint and has over 26 years of experience in high technology, information technology, and manufacturing products and services with GE, SmartSignal Corporation (a technology start-up), and independent consulting. His prior leadership positions include Vice President, Business Development at Preceptus Consulting, General Manager - Aviation at SmartSignal, E-Business Leader for GE Capital, Sales Director, Director of Marketing, and Director of New Business Development for GE Engine Services. Most recently, Stephen was a Partner with the Organization Design and Change practice at The Partnering Group. Stephen earned an MBA from University of Cincinnati, a B.S. in Aeronautics and Astronautics from the Massachusetts Institute of Technology, and is certified in Six Sigma Quality and Continuous Improvement. He also currently serves an Adjunct Professor of Change Leadership at the Northern Kentucky University. stephen.peele@archpointconsulting.com
Russell Ray, Managing Partner
Russell is a founding member of ArchPoint and is a leader in the area of Customer Management, Category Management, and Trade Marketing. He brings over 20 years of industry best practice experience from Procter & Gamble, Campbell Soup, Pepperidge Farm, and most recently as a partner in The Partnering Group's Sales and Marketing practice. Russell has led teams across multiple channels including convenience, club, drug, mass, and grocery. He has developed innovative approaches to Trade Funding, New Item Development, Category and Consumer Insights, and Tactical Execution. Russell received his MBA from Abilene Christian University and a BBA in Finance and Business Administration from Eastern New Mexico University.
russell.ray@archpointconsulting.com
Laura G. King, Managing Partner
Laura brings 22 years experience with General Electric most recently as a GE Company officer leading the $1.2B Global Interventional Cardiology and Surgery business. She is a growth leader who has demonstrated strong customer and financial results in leading three global businesses in addition to functional expertise in strategy and finance. Laura received her BA in Economics from University of California – Davis. laura.king@archpointconsulting.com
Richard Vosburgh, Ph.D., Managing Director, ArchPoint Institute
Richard has 30 years of post-Ph.D. experience in highly regarded organizations. He was most recently Senior Vice President of Human Resources-Mirage Resorts for MGM MIRAGE in Las Vegas with responsibility for eight resort casinos. Previously, he was a Vice President of Human Resources for Hewlett Packard’s Asia/Pacific region, Compaq’s North America region and Hyatt Hotels and Resorts. His extensive career in management development and training also included positions with PepsiCo (Pizza Hut and Taco Bell) in addition to executive positions in Campbell Soup Company and VW in Germany. Richard has authored numerous journal articles and one book entitled Career Development for Engineers and Scientists. He served as Executive Editor of the Human Resource Planning journal (now People & Strategy) and was Secretary on the Board of Directors for the Human Resource Planning Society. RICHARD.VOSBURGH@archpointconsulting.com
Leslie Komet Ausburn, Partner
Leslie spent more than 15 years as an award-winning television news reporter and anchor in several markets in Southeast Georgia and North and South Texas. She began working in public relations in 1996. With her unique perspective, knowledge and expertise, Leslie brings a strong public relations/marketing focus which includes strategizing, planning and executing all aspects of public, media and corporate relations. Leslie has consulted across numerous industries including retail, healthcare, pharmaceutical, consumer products, business learning, medical, fitness, construction, and manufacturing. She earned a Bachelor in Broadcast Journalism degree from The University of Texas at Austin, and a Master of Science in Journalism from the Northwestern University Medill School of Journalism. LESLIE.AUSBURN@archpointconsulting.com
Pam Bramble, Partner
Pam has over 20 years experience in sales and marketing with companies like Procter and Gamble, Guinness, Rayovac, and The Coca-Cola Company. She has led large sales organizations, managed field-based marketing and advertising groups, and managed broker networks. Pam has extensive experience leading teams and facilitating training. She has strong key account management experience with Kroger, A&P, Sears, H-E-B and Wal-Mart, and has proven experience in grassroots and field marketing including ethnic and Hispanic marketing. Pam is a graduate of the University of Arkansas. pamela.bramble@archpointconsulting.com
Tim Bramble, Partner
Tim has over 33 years of experience in the CPG industry with companies like Scott Paper, Ocean Spray, Atari, Luke Soules, and Acosta. Most recently, Tim was the Senior VP/HEB team lead for Acosta before becoming a founding member of ING (Independent Network Group), a fast growing food broker company in San Antonio. Tim is a graduate of Wayne State College. tim.bramble@archpointsales.com
Steve Byrne, Partner
Steve has over 22 years of experience in Materials Manufacturing, Industrial Distribution and Financial Services with General Electric (16 years) and Avery Dennison’s Fasson Roll Division. His leadership positions include Business Development and E-Business leader for GE Supply, Vice President of Marketing for GE Capital-OTFS, and Director of Strategy and Marketing for Avery Dennison’s Fasson Roll Division. Steve has also been a small business owner, starting and running a $400,000 service company. He earned his MBA from Rensselaer Polytechnic Institute, a BA from the University of Virginia and is a certified Black Belt in Six Sigma Quality. steve.byrne@archpointconsulting.com
Renee L. Camplese, Partner
Renee brings more than 23 years of experience in the CPG industry, having started her career with Procter & Gamble. She was a founder and co-owner of National MegaForce, a multi-million dollar retail service company, and served as Executive Vice President. With nearly 4,000 employees representing Fortune 500 companies in all major U.S. retailers, Renee is an expert at sales organization design, management, training, retail operations and process management. Renee received her BA in Marketing and Management from the University of Cincinnati. RENEE.CAMPLESE@archpointconsulting.com
Ron Fairchild, Partner
Ron began his CPG career with Procter & Gamble where he held several sales and management positions including head of the company’s corporate New Salesman and Unit Management training schools. Ron then shifted to the retail brokerage business working for Paul Inman Associates. After 19 years managing key lines such as Clorox, Ocean Spray, General Foods, Georgia Pacific and Dixie, Ron was appointed President and CEO of the company. He says some of his most memorable moments were pioneering new ventures and making them winners in the Michigan/Ohio markets. When PIA was sold to Marketing Specialists of Dallas in 1999, Ron was the Central Division President for the newcompany. He later spent two years in management at Luke Soules Brokerage in San Antonio. After Luke Soules, Ron went into the consulting business. His key client was Fishery Products where he was able to help pioneer a new line of encrusted seafood and shrimp into distribution in over 70 percent of America's retail outlets. Ron is a graduate of the University of Idaho and served as commissioned officer in the U.S. Army during the Vietnam War. RON.FAIRCHILD@archpointconsulting.com
Christine Holland, Partner
Christine has more than 18 years experience in Brand Marketing and Business Management across Household, Personal Care, and Beverage/Food Service categories. Her innovative product launches and strategic partnerships have included such brands as Liquid Dial and Fanta. Christine oversaw the global launch of Coca-Cola Zero, the first Coke brand launch to achieve the billion dollar level since Diet Coke. She also led Coke’s West Coast marketing function, which included management of the entire portfolio of beverage products, development of customer and consumer marketing programs, new product launches, advance scouting for new products and trends, and dozens of successful partnership negotiations with sports and entertainment properties such as the USC Trojans, Los Angeles Dodgers, Disneyland, NBC/Universal, Warner Brothers, and The Phoenix Suns. Most recently, Christine served as a consultant with start-ups in Personal Care, Food/Beverages, Fashion and Entertainment. Christine earned her BA in Psychology and her MBA from University of Arizona’s McGuire Entrepreneurship Program. CHRISTINE.HOLLAND@archpointconsulting.com
Dan Kara, Partner
Dan has over 25 years experience at The Kroger and H-E-B Grocery Companies working and leading multiple aspects of marketing, category management, and retail grocery operations. While at H-E-B Dan was instrumental in rolling out new company initiatives, training programs for department managers and store leaders, and marketing for store remodels and grand openings. He has been recognized as a leader in category and private label product innovation, introductions, and growth and has been integral in helping our clients improve retail execution. Dan earned his degree in Economics from the University of Illinois. dan.kara@archpointsales.com
Suzanne Levy, Partner
Suzanne brings more than 20 years of coaching, leadership and business experience and is committed to breakthrough success for her clients. She partners with Fortune 500 senior executives, business owners and multi-million dollar producers as a catalyst for change and clarity. Suzanne’s previous clients include Diageo, KPMG, Merrill Lynch, Monster, MTV Networks, ONIT Digital, CRT/Tanaka PR, RBC Dain Rauscher, Smith Barney, Scholastic and Travelers. Her clients span various industries including entertainment, media, financial services, management consulting, legal, healthcare, technology, sales and consumer goods. Suzanne also spent time as the Head Coach at the Center for Excellence that specializes in the financial services industry and at The Walt Disney Company, where she launched and managed a division that oversaw all business development, marketing, consumer goods, publishing, online and promotion for the department’s properties. Prior to Disney, she was at HBO in production management and earlier in advertising at Ammirati and Puris in New York City. Suzanne has lived and studied in Paris and earned her BA from Washington University in St. Louis. SUZANNE.LEVY@ARCHPOINTconsulting.COM
